US Market Entry For Climate Risk Tech

OnePointFive supported an artificial intelligence and machine learning climate risk software start up with the commercialization and international scaling of their business within the US. The climate risk platform has the capabilities to identify physical asset-based risk across a range of climate signals including flood, ravine flooding, extreme precipitation, and wildfire risk.

OnePointFive supported the client on market entry strategy and lead generation to build the initial pipeline of customers and potential strategic partnerships for the solution. When exploring a commercialization strategy for their technology, our team led market analysis and benchmarking activities, including: 

  • Pricing discovery and pricing strategy for product technology offering

  • Pain points and market opportunities from customer interviews/voices

  • Competitor landscape analysis, and positioning - opportunities/threats

  • Market segment by high potential sectors and geographic regions

  • Assessment of product-market-fit of their premium product offering in development

  • Development and assessment of go-to-market strategy approaches with customers

  • Recommendations for customer acquisition strategy within key industries

OnePointFive reached out to external industry experts, coordinating and leading 33 interviews with potential customers who align with our client’s market entry objectives across key industries. These discussions uncovered key pain points and business needs from customer voices - leading to go-to-market strategy approaches based on customer interests, including unbiased opinions of the client’s premium offering. OnePointFive helped to build out a tangible market entry plan and direct connections to support the aspirations.

Summary of climate financial services data clusters and players. Source: OnePointFive

Does our work align with challenges you currently face? Get in touch with the OnePointFive team.

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Customer Acquisition for Climate Tech

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Due Diligence on Climate Technology Venture for Pre-Series A Investment